Did You Forget About Employee Appreciation Day?

Feb 19, 2018

Did you forget Employee Appreciation Day is coming on March 2nd? Don't worry - I'm here to save the day with some great last minute gift ideas to have your team feeling the love! Don't miss out on...

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If You Purchase Promotional Products This Should Be On Your End-Of-Year Task List

Dec 7, 2017

If you're a marketer or purchase promotional products, you're going to want to add this to your end-of-year checklist: evaluating your current promo items and planning for next year's. Plann...

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The Lonely Sponsor Table

Aug 12, 2015

I recently went to a networking event and there I saw it, standing over on the side by itself, away from the crowd - the sponsored promo table. A promo table with no one standing by it. The amou...

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The Gift That Keeps On Giving: Promo Items Last

Jun 12, 2015

The facts are in: Promo items having staying power that keep your brand in front of your target audience (as always, appropriately chosen!). L.J. Market Research completed a study interviewing ran...

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Direct Mail Marketing Isn’t Dead: A 73% Appointment Rate Is Proof

Apr 2, 2015

Many people will tell you direct mail marketing is dead. But a recent campaign with a 73% appointment rate on average makes me think "maybe they aren't doing it right". Here's what I do differentl...

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Are You Throwing Away Money With Promotional Products?

Mar 26, 2015

I know, I know. The title of this article goes against everything my business stands for. But let me explain.... Ever go to order a promotional product and feel lost among the countless choices? ...

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Promo Items With a Purpose: AKA My Most Frustrating Conversation

Mar 17, 2015

When I start working a client, our first conversations usually include one topic that gets me frustrated: "I just don't see the return on promo items. I mean, where's the work coming in?" No, my c...

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