President
Rochelle Moneta, MAS, is the President of LeRoe Promotional Marketing, where she provides branding and promotional marketing solutions for a wide range of customers. The company was founded by Rochelle in 1999. Rochelle has a wealth of expertise in the Hospitality/Event industry, dating back to 1980. She spent more than 15 years managing corporate sales for several large hotel companies. Later, she worked at Brielle Galleries in their corporate division as a Regional Director, where she established and grew the business segment for promotional marketing. She also gained expertise in employee appreciation, rewards, and high-end gifting initiatives. Her passion for the industry motivated her to start her own company when the opportunity arose.
Business Development Director
Gary Goodhart, MAS, MASI, the Business Development Director, has over 15 years of experience in the industry. His expertise includes establishing trusting relationships by collaborating closely with distributors and suppliers. Gary is responsible for creating and implementing effective sales strategies that drive the company's expansion and growth.
VP of Marketing
Laura High, VP of Marketing, is a seasoned marketing professional with over two decades of experience in the promotional products industry, including working for Koozie Group, formerly BIC Graphic North America. She oversees marketing and develops strategies to boost brand awareness using print and digital marketing and resources. Laura has a strong background in website and eCommerce development, public relations, and communications.
Director of Merchandising
Nicki Staats serves as Director of Merchandising, where she plays a pivotal role with our vendor relationships. With over two decades of experience in the promotional products industry, Nicki leverages her expertise to provide comprehensive product merchandising support. Her multifaceted approach includes curating catalogs and flyers, conducting training webinars, preparing trend reports, facilitating video interviews, and more.
Project Manager
As our Project Manager, Chelsea Baker keeps everything organized. From order entry to delivery, she oversees projects. She collaborates closely with customers and suppliers, keeping an eye on the order's progress to make sure that production and shipment adhere to deadlines and that the delivery meets all requirements.